For the months of July and August, Josh Lesnick of Girly had a sales drive going for his comic to raise funds for some new equipment, book printing, and general purposes like rent and groceries. With a week to spare, the goal of $5k was met.
Josh was in need of funds, but since website sales in general tend to go slowly over the Summer, he needed to start some sort of event or something. But as he felt there've been enough "donation drives" in webcomics, he decided to do a Sales drive instead, which included both sales of all his merch as well as donations. All sales and donations recieved between July and August would be totaled up, and two goals were set: $3000 was the normal goal, and $5000 was the "Ultimate" goal wherein Josh could officially concentrate on comics for the rest of the year and not worry too much about making ends meet.